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Channel: UNTETHER.tv - Mobile, wearables and the Internet of Things » Mobile App Minute
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How MMS can help app developers deepen user engagement

MMS has been around for quite some time but perhaps it hasn't been appreciated as much as its relatives. Peggy brings us a glimpse into how MMS can help application developers bring users back into...

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How to use app store analytics to build the right mobile app

How do you know where to go unless you have the right data? That's what this episode seeks to answer. Having access to app store analytics gives developers incredible insight into the emerging trends...

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Use the power of 3′s to give your app a fighting chance

Have you ever considered hiring an agency to help with your mobile app marketing? Sometimes it is much more effective and less costly to do so for many reasons (of which we explore in this episode)....

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The most over looked revenue strategy for Android developers

The goal of every app developer is to attract as many users as possible to their app. Which is why it's really important to explore - and enjoy the benefits of alternative app stores if you have an...

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Beware of the silent app killer…

Have you considered performance yet? What happens when your app crashes on launch or is slow to respond to data calls or doesn't take into consideration carrier load or wifi issues? It may not be your...

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How to do PR for your mobile application on the cheap

Success of an app relies on a number of factors including its purpose, the audience, the need and awareness. Each are important and each have been covered over our 20 episodes thus far. The focus today...

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How Tango increased downloads of their mobile game Road Riot by 90%

What is the difference between an app that has moderate downloads versus one that has incredible downloads? A large portion of that is the function of the app but, let's face it, there really hasn't...

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How to get your mobile app ready for the holidays

Christmas is upon us and app developers have to move quickly in order to ensure they have a successful download season. Peggy is here to highlight a brand new ebook from Fiksu on techniques to...

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Why privacy is a killer strategy or an app killer

Privacy is an overused, under implemented strategy for mobile apps these days. There is a lot of talk but very little action. Companies that violate the privacy rights of their users will, at best,...

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How to use cross-promotion to increase mobile app installs

Cross-promotion, which involves the practice of setting up apps that promote each other to their audiences, is a wonderful, free way to promote your app. In practice, app developers advertise each...

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How app impact can make or break your mobile app

Do you know what the true cost is of your app? Not the baked costs - labour, assets, distribution, marketing - those are easy and visible. The costs we are talking about are the subtle ones that have...

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The most over looked revenue strategy for Android developers

The goal of every app developer is to attract as many users as possible to their app. Which is why it's really important to explore - and enjoy the benefits of alternative app stores if you have an...

View Article

Beware of the silent app killer…

Have you considered performance yet? What happens when your app crashes on launch or is slow to respond to data calls or doesn't take into consideration carrier load or wifi issues? It may not be your...

View Article


How to do PR for your mobile application on the cheap

Success of an app relies on a number of factors including its purpose, the audience, the need and awareness. Each are important and each have been covered over our 20 episodes thus far. The focus today...

View Article
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